The Royal Life Saving Society UK and British Triathlon have launched a joint strategy to set standards and grow safe open water swimming.

Shout to develop open water swimming

British Triathlon and the Royal Life Saving Society UK (RLSS UK), the UK’s drowning prevention charity, have today (25 January) launched a joint strategy to help drive the development of,  and safe standards in open water swimming.

Participation in open water swimming is growing and the organisations say they want to recognise the need to develop safe swim sites to ensure the delivery of positive open water swimming experiences.

The new strategy is called SH₂OUT and it aims to promote safety and enjoyment in open water swimming with these five key strategies –

  • Safe Venues – delivering a publicly recognised quality standard for open water swimming venues
  • Quality Event – ensuring open water swimming events are delivered to approved standards
  • Vibrant Community – providing a compelling offer to all open water swimming participants
  • Inspiring Participation – developing a clear and supportive participation pathway, enabling more people to take part in open water swimming
  • Industry Guidance – proving market leading education, support and advice to the triathlon and lifesaving communities

RLSS UK’s Chief Executive, Di Steer, said: “the RLSS UK and British Triathlon recognise the need for improved advice and guidance coupled with dedicated services to support the continued success and safe growth of the sport.

“SH₂OUT will ensure that open water swimming events and venues meet approved standards but will also help increase participation in the sport.”

The Amateur Swimming Association have also welcomed the new strategy.

A new website – will launch in May 2017 and the SH2OUT Venue Accreditation scheme is also planned to start operation soon.